Miller Lite launches a Super Bowl ad that blends lengthy URLs with localizationFinally, a Super Bowl ad that a web localization geek can get excited about.
This Sunday, Miller Lite will run an ad featuring a painfully long URL that viewers must enter into their web browsers for a chance at winning a six pack of beer.
Pointless marketing stunt you say?
Precisely. And the URL that Miller Lite has registered says about as much: